5 min read
2026-02-26
URLs with keywords rank better. "kak-sozdat-sajt" is more informative than "statya-1".
The optimal length of a slug is 3–5 words. Long URLs are cut off in search results and are more difficult to remember.
Prepositions and conjunctions (in, on, and, or) don't make sense in the URL - remove them for brevity.
Changing the URL breaks external links and loses SEO value. If necessary, set up a 301 redirect.
Search engines recognize a hyphen as a word separator, but not an underscore. Use `-` rather than `_`.
URL `/2026/03/statya` will be deprecated. Better - `/statya-o-novom-teme` without reference to time.
Only lowercase letters
Hyphenated words
Without special characters and Cyrillic alphabet
3–5 meaningful words
No safe words
See also: Test data generator, QR code generator